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Otherwise, they get rose-colored glasses about success in the home market and assume it will equate rapidly. You mentioned anticipating 5070% volumes. That's sobering. I've even seen cases where it's just 2530% at launch. It highlights how critical capital structure is. Yes. Many little growth concepts like ours rely on equity, not debt.
Why Fast Casual Brand Share Will Be SurgingYou require equity sponsors who believe in the vision and the group. That's expensive, however it creates vital mass, develops awareness, and justifies above-store leadership.
And we were fortunate that Dallasour second marketwas likewise where our group lived. Having the whole team in-market to support stores, hire, and guarantee culture was substantial.
Individuals typically ignore how critical team is to scaling. How have you approached building and scaling your group? This is something I'm actually happy with. Our team took all the things we hated from past jobsfeeling underappreciated, underpaid, growth-stifledand constructed the opposite culture here. We highlight development frame of mind and career pathing.
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